Marketing Management 2022-23
The objective of the course is to familiarize the students with the basic concepts and principles
of marketing and to develop their conceptual and analytical skills to be able to manage marketing
operations of a business firm. The syllabus comprises of four units carrying equal weightage. Detailed syllabus available at :
https://puchd.ac.in/includes/syllabus/2017/20170905103952-m.com2017-18.pdf?202010513308
Quantitative Methods for Business 2021-22
The objective of the course is to acquaint students with some of the important statistical
techniques for managerial decision making. The emphasis will be on their applications to business and
economic situations.
Management Information System 2021-22
The objective of the paper is to offer a comprehensive overview of Management information systems (MIS). It will explore technical, strategic and tactical issues related to MIS. Basic concepts in analyzing and designing information systems will be presented.
https://puchd.ac.in/includes/syllabus/2017/20170905103952-m.com2017-18.pdf?202010375508
Organization Theory & Behavior 2021-22
The objective of the course is to develop a theoretical understanding among students about the
structure and behavior of organization as it develops over time. The course will also make them capable of
realizing the competitiveness for firms. Link for the syllabus:
https://puchd.ac.in/includes/syllabus/2017/20170905103952-m.com2017-18.pdf?202010372908
Management Information System
The objective of the paper is to offer a comprehensive overview of Management information systems (MIS). It will explore technical, strategic and tactical issues related to MIS. Basic concepts in analyzing and designing information systems will be presented.
https://puchd.ac.in/includes/syllabus/2017/20170905103952-m.com2017-18.pdf?202010375508
MARKETING MANAGEMENT 2021-22
The objective of the course is to familiarize the students with the basic concepts and principles
of marketing and to develop their conceptual and analytical skills to be able to manage marketing
operations of a business firm. The syllabus comprises of four units carrying equal weightage. Detailed syllabus available at :
https://puchd.ac.in/includes/syllabus/2017/20170905103952-m.com2017-18.pdf?202010513308
MANAGERIAL ECONOMICS
The objective of the course is to acquaint students with the concepts of micro–economic theory
and their use in business decision making. The effort is to make them capable of using various concepts to
deal with business problems in a global economic environment.
https://puchd.ac.in/includes/syllabus/2017/20170905103952-m.com2017-18.pdf?202010143508
Organization Theory and Behaviour (2021-2022)
The objective of the course is to develop a theoretical understanding among students about the
structure and behavior of organization as it develops over time. The course will also make them capable of
realizing the competitiveness for firms. Link for the syllabus:
https://puchd.ac.in/includes/syllabus/2017/20170905103952-m.com2017-18.pdf?202010372908
Quantitative Methods for Business
The objective of the course is to acquaint students with some of the important statistical
techniques for managerial decision making. The emphasis will be on their applications to business and
economic situations.
Marketing Management 2020-21
The objective of the course is to familiarize the students with the basic concepts and principles
of marketing and to develop their conceptual and analytical skills to be able to manage marketing
operations of a business firm. The syllabus comprises of four units carrying equal weightage. Detailed syllabus available at :
https://puchd.ac.in/includes/syllabus/2017/20170905103952-m.com2017-18.pdf?202010513308